Why you shouldn’t just have your mobile number on your business cards

You might not know, but here at Time Saving Heroes we can design (and even arrange the print) of business cards.  We even offer packages to start-up businesses to help them get everything they need to launch in one place.

I was talking to one of our new start-up clients the other day about their business cards, and she was querying whether to put her mobile number on them or not.  She’s a one-woman band, working from home and therefore only has a mobile number.

Equally, because she’s in that starting zone the phone hasn’t started ringing yet.  At this precise moment she thinks the best thing she can offer her potential clients is constant access – she never wants to miss a call, because she never wants to miss business.

All of which makes perfect sense.

However, she hadn’t really thought about what happens when it does start ringing.  The problem with a phone is it’s quite difficult to ignore, especially if you think there’s a sale at the other end.  With most people not wanting to leave voicemails, we have a Pavlovian response to pick up.  Even if we’re at the hairdressers, the supermarket or in the middle of cooking dinner.

That’s all personal choice, but if a new client or a lead calls whilst you’re in an unsuitable location, and they can hear kids screaming in the background, or someone asking if you want fries with that, it’s not going to give the most professional of first impressions.

And they might not call back.

We had a good old chat about it, and she said the problem was she didn’t want to be tied to her house, and she didn’t want to get an office set up just so she could have a landline.  Which is when I asked if she’d ever thought about a Virtual Receptionist.

The benefit of using a call handling service is you have immediate access to a landline number, which will always be answered professionally, to give the right impression of your business.  Our service also means you can have a dedicated voicemail service for out of hours, or you can have calls diverted back to you to deal with if you prefer.

We have clients who give out their landline number on their business cards, and for sales but once a customer has been confirmed, they move them to their mobiles.  It’s one option, and one that works very well for many.

Another bonus of having a landline number is that it makes you look bigger than you actually are.  We all know that size doesn’t matter, but let’s not be shy, sometimes it does.  If you only have a mobile number on your business cards it says very clearly that you’re the only person to speak to.  There is no one else.

If you have a landline answered by a professional team, you automatically create a hierarchy.  Now, we’re not saying you’re going to get lots of complaints, but on the odd occasion when someone does want to complain, this hierarchy can work to your advantage.  Either the caller can be placated by an experienced customer service team, or they will feel their complaint has been escalated if they are eventually put through to you.

If they have access to you straight away, there’s nowhere for them to go after that if they remain disappointed.  Other than potentially social media. And nobody wants that.

 

If you want some advice about what to put on your business cards, are just starting out and want to find out about our packages or just fancy a chat (we love a good chat), give us a call on 0161 883 2024.

 

Three tips for dealing with your fear of delegation

Here at Time Saving Heroes we’re used to working with business owners who don’t necessarily have a lot of experience in managing other people.  Some have never been employed by anyone else, and others have not had managerial positions.

That tends to mean that whilst they are brilliant at what they do, they’re not used to delegating tasks to others.  I’m not saying that makes them control freaks, but …

Hey, we’ve all been there.  If you want something doing right, and all that. The problem with releasing control, even a little bit, is the risk that a task won’t get done right, or as well as you might have done it.

However, the real problem comes when you let that stop you from passing on things you don’t need to do.  If you keep hold of everything within your business, there is a very real risk that you’ll burn out – and that doesn’t benefit anyone.

Control isn’t about keeping hold of everything yourself, it’s about managing risk and delegating what you can, to the best person, whenever you can.

If you want an extra pair of hands, or some support as and when you need it, but are worried how you’re going to manage it, our top three tips might help.

# 1 – Figure out where to focus

No matter how amazing you are, there’s only so many hours in a day. You might be happy working 10, 12, or even 18 of them but that can only last for so long, and in our experience there’s a good chance some things still won’t get done.

As a business owner you need to work out where your time can best be spent.  Yes, invoicing is important but do you have to do it?  Could someone take that over, or even automate the process to save time, so you can focus your attention on the things only you can do?

Such things could be strategic thinking, building relationships, sales, new product development and so on.  You can’t outsource those things so easily, but you can let go of the time consuming admin.

We have seen so many business owners who don’t have time to work on their business, and take it to the next level because they’re so busy working in it on day to day operations.

# 2 – What are you scared of?

Our Time Saving Heroes pride themselves on being honest and open, and we always encourage are clients to be the same. Therefore, if you feel uncomfortable about working with someone else (even though you know it makes sense to), we want you to talk about those fears.

Vague feelings of discomfort are quite disempowering and will invariably mean you don’t go anywhere.  If we can help you clarify what it is that’s bothering you, we can actually help you to address that issue and move on.

For example, we’ve had clients say before that they worry the work won’t get done, or it won’t get done as well as they would do it themselves. Some even worry that they’re inconveniencing us when they pick up the phone to ask for a task to be done, or they come across as being bossy.

The flip side of course is asking how they feel when they hold on to everything themselves, then the conversation starts to change.

I’m stressed, frustrated, sleep deprived, anxious, out of control and standing still.

# 3 – Minimise the risk

It’s all very well us saying we’re amazing, we could even point you in the direction of our reviews and client testimonials, but that doesn’t help you that much if you’re genuinely anxious about taking that first step.

That’s why we want to work with you from the outset to make sure everything goes as smoothly as possible. We’ll look at your fears and then figure out ways to put checks in place to make you feel comfortable.

Taking the above example of work not getting done, we agreed with one client to use a task management system which they could use to assign and track tasks sent to their Time Saving Hero. They could set deadlines, and monitor progress remotely and therefore still felt they had control of the situation, without having to be completely involved. Within a few weeks that fear was gone because they realised everything was completed as agreed.

 

It is scary, and yes it can feel a little time consuming in the beginning as you get used to working with someone else, but the truth is, whilst you can do anything you most certainly can’t do everything.

If you’re ready to have a chat about how a Virtual Assistant can help save you time and money, pick up the phone and call us on 0161 883 2024. We’re happy to help, and have a chat about what you might need to delegate.

 

 

It’s not about the cost, it’s value for money that matters

Last week I had a meeting with a potential client (John), who had been referred to me by a business coach I’ve worked with previously who is helping him to grow and streamline his business.

John runs a pest control business that, although still relatively young (under two years) is doing very well.  The problem is that now the phone has started to ring, and the enquiries are coming in he’s realised he doesn’t have enough time to do everything himself.

The reality is he can’t spend all day out on jobs, then go out on quotes, follow up on enquiries, answer phone calls and then send invoices.  Not if he actually wants to spend any time at home with his wife and their three month old son.

We got chatting and talked through the issues he was experiencing, and he agreed he definitely needed an extra pair of hands to help things run more smoothly.

Then we got to the really fun bit – costs.

I like to think I keep things really simple when it comes to our fees: £25 per hour for our Virtual Assistance service.

However, John immediately baulked at the idea of paying “so much” for another person’s time.  In fact, his exact response was “I could just hire an admin assistant and pay them £7.50 per hour, it would be so much cheaper.”

Now, I know John thinks he’s saying “you’re so expensive”, but what I’m actually hearing is “I’m looking at this the wrong way.”

I practically rub my hands with glee as I roll my sleeves up for this challenge.

Although John actually only needs a few hours of practical admin assistance per day, he wants someone to be around during office hours to answer his phone and handle queries.  As such, he would have to employ a full time member of staff.

The biggest problem here is that he currently operates out of the back of his van.  An admin assistance, regardless of what you paid them, wouldn’t be able to do that.  As a result he’d need to locate office space and pay a deposit to secure it.

He’d then need furniture and equipment to put in to that office space.  Having an employee on site would also mean he’d need employer liability insurance. He’s confessed he has no experience of hiring staff, and wouldn’t know the first thing when it came to establishing whether someone was experienced enough or not. His preference therefore would be to use a recruitment firm to handle all of that for him.

Taking all of that in to account, his nice cost-effective admin assistant has cost him in the region of £4,286 before they’ve even set foot in the building!

It costs nothing to get Time Saving Heroes on board. No equipment, no space, no insurance. Nothing.

That’s a considerable saving right there.

Now let’s look at the monthly costs.

By the time you factor in salary, office rent, professional fees (such as auto enrolment, payroll and HR support), NI and pension contributions our employee is likely to cost in the region of £1,776.74pm.

Alternatively, John could hire a Time Saving Hero for a maximum of 2 hours a day (as that is what he think he needs in the way of real admin support) at a cost of £1,000pm.

He could then sign up to our call handling service at £55pm to ensure his calls are answered between 8.30am and 5pm.

All of a sudden paying £17.50 more per hour has saved him £721.71 per month.

When I put it like that, he saw things differently.

We started working together this morning.

Why your Virtual Assistant is your best friend

Over the last few weeks we’ve been looking at the different ways a Virtual Assistant can help you in your business.  So far we’ve talked about digital marketing tasks, outsourcing your communications, handling your social media and managing the backend processes every business needs to thrive.

Today we thought we’d look at some of the other tasks a Time Saving Hero can take on for you, to free up your time to focus on the more important things only you can do.

For example:

  1. Managing your business calendar and diary
  2. Arranging, scheduling and managing your appointments
  3. Making plans and arrangements for your business travel
  4. Personal online shopper (for corporate gifts etc)
  5. Researching prices for materials, supplies etc
  6. Editing and proofreading documents
  7. Following up with clients, suppliers etc
  8. Preparing documents and Power Points for presentations and meetings
  9. Stock control
  10. Getting quotes for work or materials and equipment

Every business is different, therefore what you find is time consuming, someone else might not.  That’s why we work with you to establish how best we can help you.

If you want to find out more and just have a chat with one of our Time Saving Heroes to see how we can benefit your business, give us a call today on 0161 883 2024.

 

Your message is not important to us

Despite the impression I like to give, I am only human, and that means even I the-ever-writing-Lu can find it hard at times to come up with content.  Thankfully this week I’ve been given a bit of a hand by some really bad customer service experiences on social media.

One of the most popular services we provide at Time Saving Heroes is social media management.  Whilst we offer a whole host of services in this area, for the most part people just want regular content posting out via their networks.  However, I always try to remind people that it’s not about what they sell or do, but how they engage and build relationships with their audience/customers.

Some people get that, some just don’t.

Never is this more pronounced than when you look at how people manage their business pages Facebook Messenger.  On countless occasions I have stumbled across a page, found the content interesting, liked it, commented and proceeded to follow.  In time I have found myself actually needing to find out something – so I hit the trusty “Send Message” button and wait.

Sometimes I have to wait a few hours – which even the most impatient of individuals can probably live with.

Most times, I have to wait a week, or longer.

In some instances no reply comes at all.

For those of you who have Facebook business pages can I just ask – why are you taking the time to set up a page, fill it with content and to add all your contact details only to ignore your potential customers when they bother to reach out to you?

What the Hell is the point?!

Not only are you potentially missing out on a sale in the here and now, but actually you are leaving a really bad taste in someone’s mouth.  Having managed numerous business pages over the last few years I totally get how annoying “the public” can be.  The seemingly endless barrage of questions that are time consuming to respond to – and they don’t end up buying anyway.  Yes, I get it, but sorry buttercup, that’s what you’re there for.  It’s called customer service.

It’s like having a phone, and never bothering to answer the bloody thing!

If you really don’t want people to get in touch with you via direct messaging, don’t offer it as a method of communication.  And if you are going to offer it, make sure you manage it properly.

If you don’t have the time, then you need Time Saving Heroes.

What three years in business has taught me

Today is an important one for me, personally and professionally.  Three years ago Time Saving Heroes officially came in to being, after rattling around in my head for a few months.  Admittedly nothing changed, really; I was still doing exactly the same work, in the same place and with the same clients – I was just doing it under an official name.

Although it was a Sunday, I remember sitting at our kitchen table, finalising my five year plan.  As I look back I’m amazed how far I’ve come, and what lessons I’ve learnt along the way.

# 1 – Failure is an opportunity

I’d be lying if I said everything had gone to plan over the last three years, and I hadn’t put a foot wrong.  Actually, if we’re going to be completely honest about this, I’ve made some monumental cock ups along the way.

The good thing though about wandering off the path is that it doesn’t necessarily mean you are lost.  Such events can provide you with an enormous opportunity to learn – what to do, and most certainly what not to do.

The end of 2015 was challenging, for many reasons, but I have to admit everything I went through in those last few months have made me far more sure-footed as I move forward.  It was hard at the time, but looking back, I wouldn’t change it for the world.

# 2 – Don’t listen to every piece of advice

When I started TSH I hadn’t done any networking, so when I got thrown in to this world of other businesses, expos and 121’s I felt like a scared little newbie.  To be fair, I was.  Looking around the room at my peers I was in awe of their knowledge and experience, and was convinced they all had their shit together and were so much better than me.

As a result I listened, and took every bit of advice that was offered in those first few months.  I mean, they knew what they were talking about.  They had it all sussed, and I’d be an idiot not to listen to their pearls of wisdom.

James Altucher once said “Anyone who gives actual advice is a fraud. We’re all just trying to understand the planet from our own tiny perspectives” and it’s so true.  Now while I listen to what people say and suggest, I don’t follow it blindly. I accept it for what it is – just their opinion and viewpoint.  They might be right, but it doesn’t mean what they are saying is right for me.

After three years I have learnt to make that all important distinction, and to trust my gut when it comes to my business.

# 3 – Forget the “rules”

Many people work a certain way because that’s the way they’ve always worked.  That’s fine for them, but I don’t want to live that way.  I started this business in my kitchen, and three years later, here I sit again, surrounded by my dogs and listening to the sound of my children laughing.

I tried the serviced office, I tried the rented space, and yet I came back home.  I was advised, by many, that it would be more professional to have a dedicated work space; that I’d be taken more seriously, that I’d earn more money, if I stepped away from the kitchen table.  Bollocks.

The reality is my professionalism comes from me, not my location.  I am no better writing in an office than I am sitting on my bed.  The words are the same, it’s only the environment that’s different, and as I don’t write with clients present, what does it matter where I do it?  Even when I had an office I would meet clients at their place of work, or in a coffee shop.  I still do that now.  Nothing has changed. Except I am now £600pm better off.

Equally, three months ago I embraced a new approach to my emails.  I have an auto-responder that lets people know I check my emails three times a day, and will respond as soon as possible at those specified times.  If you need me before that, phone me.

Some people have taken the utter piss out of me, and that’s fine.  However, I am now not tied to my inbox, people’s expectations are managed and I am generally far more efficient.  Laugh all you like, but my inbox, my rules.

# 4 – My dreams are mine

I learnt the hard way that when you tell anyone and everyone your dreams, they get battered and bashed up along the way.  People will always have an opinion, and whilst some people will be on hand to offer support and guidance, share their stories or just lend a sympathetic ear, other people will not.

I’ve had people tell me I can’t, that it won’t work or that it will cost too much – all comments that are so negative they make you want to just say “OK, I won’t bother”.  I’ve also had people take my ideas, my dreams, my plans and ambitions and steal them; screwing me over in the process.

The truth is you don’t have to share your dreams with anyone.  Now I work quietly towards mine, and when I get there, I will shout about my arrival from the roof tops.  My nearest and dearest know where I’m heading, and enjoy the journey with me; no one else needs to.

# 5 – It’s better to do something rather than nothing

It’s far too easy to overthink things when you run your own business.  Should you share that post?  Should you write that blog?  How will people react to the use of the word “bollocks”? How much should you quote for that job, what can the client afford?  The problem with thinking is that it has this nasty tendency to get in the bloody way of doing.

You can waste hours, days or even months pushing thoughts around whilst you try to find the perfect path, by which time you have lost out.  The reality is that until you do something you’re not going to know 100% whether it’s the right thing or not.

My advice? Trust your gut, move and hope for the best.

But, that’s just my view, from my own tiny perspective.

Why are you wasting time on non money making tasks?

Here at Time Saving Heroes we know when you work for yourself you’re constantly trying to juggle the tasks you need to do to keep things ticking over, and those that will generate more income.  It’s not too bad at the beginning, when you’re just starting and maybe the phone doesn’t ring as much as you’d like. Then, the second the work starts pouring in, that takes your attention and everything else starts to slip just a little bit.

If you want to keep your eye on the strategic side of your business, why not consider outsourcing any of the following tasks to a Time Saving Hero?

  1. Receptionist duties (call answering, customer support)
  2. Lead generation (for example, LinkedIn)
  3. Creating forms
  4. Client invoicing (and sending quotes/estimates)
  5. Bookkeeping
  6. Expenses/mileage claims
  7. Preparing agendas for meetings
  8. Creation of document templates (or email templates)
  9. File organisation
  10. Data scraping/management

 

There’s so much more a Virtual Assistant can offer, but these are some of the key tasks that will allow you to focus on what you need to achieve to move your business forward.  Imagine how much more productive you could be if you weren’t constantly bogged down in the non-money making tasks that demand so much time?

To find out more simply give us a call on 0161 883 2024 or email hello@timesavingheroes.co.uk and we’ll be happy to help.