The One Day Rule

Few of us go for long at work without feeling completely overwhelmed. Whether it’s a never-ending to do list, or a mountain of paperwork to go through, we all have constant demands on our time that can occasionally clash to create a perfect storm of stress.

While there might be very little you can do about the amount of work you have physically come in, there are ways you can ensure you are handling it all a lot more effectively. While people talk about “managing time”, what you actually need is a way to manage your approach to the use of your time.

Unless you make a conscious effort to schedule your time, you are probably not being as productive as you’d like, or need to be. It’s this which leads to feelings of being overwhelmed and out of control.

One way to try and combat this is to utilise the one day rule.

Remember what it was like in your office just before Christmas? Everyone knew they were going off work for a few days (maybe longer if they were lucky) and a sense of panic ensued. So much to do, and a very finite amount of time to do it in before Santa arrived.

We’ve all seen the meme’s doing the rounds on social media stating you get more cleaning done in the ten minutes before someone comes over than you do in a week. Work is the same. That period before you go on holiday, or shut down for a few days, is your most productive.

Why? Because you become more ruthless with your to do list. Through the pressures of time you are able to see clearly what must be done, and what can be done – everything else can legitimately wait.

When you are feeling totally bombarded, try behaving as though you genuinely only have one day to get everything done. You will be far more focussed and efficient, and will be able to tick a lot of things off your to do list.

That’s one way of getting back in control, for everything else, there’s a VA!

If you want to find out how a virtual assistant can help reduce your work load in the first place, just give me a call on 0161 883 2024, drop me an email to lu@timesavingheroes.co.uk or contact me directly on LinkedIn.

The one thing your business needs to be successful …

Over the years we’ve worked with lots of different clients, across a wide range of industries and sectors.  When they come to us, one thing they all have in common is that they’re struggling.

 

It might not necessarily be financially, though we have seen that too. More often than not they’re struggling to get everything done.  The business owner, who might actually be the only person involved in the business, is left to do everything.  That means they’re stuck on a hamster wheel, jumping from doing the work, to sending out quotes, chasing new clients, following up on leads, and managing the invoices.

 

We’ve said it before, and we’ll never stop saying it: you can do anything, but you can’t do everything.

 

Something always has to give.

 

When it comes to sole traders and small business owners, the thing that tends to give is their leisure and family time.  Which can cause problems at home, not to mention adding a huge amount of stress to the entire situation.

 

And whilst they’re busing working in their business, these individuals aren’t working on it.  The reality is the one thing your business needs to be successful, is you.  You are the only person who can take your business to the next level.  It’s your ideas and passion that have got it this far, and if it’s to go any further, you need to be the one directing it.

 

You can’t do that if you’ve got your head buried in Facebook Ads, or you’re tied up on the phone all day.  It just doesn’t happen.

 

So, instead you keep doing what you’ve always done.  Which means you’ll always get what you’ve always got.

 

How then do you make a change?  Maybe you need to take on your first member of staff, but you’re worried about how much time that will eat up, and how much it will cost.  It’s not an easy decision to make, and people can have huge reservations about it.  Understandably.

 

An alternative, of course, is to outsource.  A Virtual Assistant is a great way to manage that; however, there are numerous services you can outsource to a professional who has the skills you don’t.

 

Why not hire a bookkeeper to keep on top of your accounts?  Maybe it will cost you £20ph, but how much time will you save, that you can focus back on your business?

 

If you need a website, you’ll no doubt look for a website designer.  I know plenty of people that have cobbled together their own websites (and with WordPress etc it isn’t that complicated), but if you want something bespoke, you wouldn’t try to do it yourself.  It would take you hours and hours to try and learn how to do it, and then muddle through.

 

Why would you be sensible when it comes to a website, but not when it comes to other things that zap your time?

 

Outsource your weaknesses to Time Saving Heroes, and we’ll let you concentrate on your strengths, so your business can go to the next level.

 

Call us on 0161 883 2024 or email hello@timesavingheroes.co.uk – we’re always happy to have a chat to see if we can help you.

 

 

 

How a Virtual Assistant can turn you in to a social media butterly

If you’ve been following our blog for any amount of time, or if you ever see our other posts, you might have noticed that we think social media is an essential part of the marketing mix for any business.  Even more so for smaller businesses as it offers a fantastic cost-effective way of getting word out about the services/products you provide.

As a result, we’re always banging on about how vital it is you get involved with social media marketing.

The problem is though that social media can actually work against you if you don’t offer consistency.  Posting as and when you remember to, or when you can finally find the time at the end of a busy week is not good enough.

You need to think about what you want to achieve, decide how you’re going to do it, make a plan, and then stick to it.  All of which takes a lot of time, which you might not have if you’re busy doing everything else your business needs.

Hiring a virtual assistant with social media management experience is a great way to outsource these time consuming tasks, and take your social networking and marketing to the next level.

Here at Time Saving Heroes we can:

  1. Create social media accounts, profiles and company pages
  2. Create groups on LinkedIn and fan pages on Facebook etc
  3. Manage and generate followers on Twitter
  4. Manage activity on Pinterest (creating, identifying and pinning images)
  5. Scheduling and posting Tweets, tracking hashtags and mentions
  6. Uploading videos to YouTube
  7. Moderating and responding to comments on social media sites
  8. Answering messages and queries via social media channels
  9. Create lists on YouTube and Twitter to better manage your accounts
  10. Share important updates, news and content

 

One of the biggest problems with social media is how distracting it can be.  You log on to respond to a message, and three hours later you’re caught in a loop looking at videos of cats.

Don’t get us wrong, we love cats (Lu even has a Maine Coon cross called Kit Kat) but we’ve probably seen all the videos so tend to just get on with work now. With over 7 years’ experience of posting on various sites and managing a wide variety of business pages, there’s not a lot we’ve not come across.

 

To find out how you can benefit from our experience to help your business give us a call on 0161 883 2024 or email lu@timesavingheroes.co.uk and we’ll be happy to help.

 

 

 

Why you shouldn’t just have your mobile number on your business cards

Just this morning I was talking to one of our new start-up clients about her business cards, and she was querying whether to put her mobile number on them or not.  She’s a one-woman band, working from home and therefore only has a mobile number.

Equally, because she’s in that starting zone the phone hasn’t started ringing yet.  At this precise moment she thinks the best thing she can offer her potential clients is constant access – she never wants to miss a call, because she never wants to miss business.

All of which makes perfect sense.

However, she hadn’t really thought about what happens when it does start ringing.  The problem with a phone is it’s quite difficult to ignore, especially if you think there’s a sale at the other end.  With most people not wanting to leave voicemails, we have a Pavlovian response to pick up.  Even if we’re at the hairdressers, the supermarket or in the middle of cooking dinner.

That’s all personal choice, but if a new client or a lead calls whilst you’re in an unsuitable location, and they can hear kids screaming in the background, or someone asking if you want fries with that, it’s not going to give the most professional of first impressions.

And they might not call back.

We had a good old chat about it, and she said the problem was she didn’t want to be tied to her house, and she didn’t want to get an office set up just so she could have a landline.  Which is when I asked if she’d ever thought about a Virtual Receptionist.

The benefit of using our call handling service is you have immediate access to a landline number, which will always be answered professionally, to give the right impression of your business.  Our service also means you can have a dedicated voicemail for out of hours, or you can have calls diverted back to you to deal with if you prefer.

We have clients who give out their landline number on their business card and for sales, but once a customer has been confirmed, they move them to their mobiles.  It’s one option, and one that works very well for many.

Another bonus of having a landline number is that it makes you look bigger than you actually are.  We all know we say size doesn’t matter, but let’s not be shy, sometimes it does.  If you only have a mobile number on your business cards it says very clearly that you’re the only person to speak to.  There is no one else.

If you have a landline answered by a professional team, you automatically create a hierarchy.  Now, we’re not saying you’re going to get lots of complaints, but on the odd occasion when someone does want to complain, this hierarchy can work to your advantage.  Either the caller can be placated by an experienced customer service team, or they will feel their complaint has been escalated if they are eventually put through to you.

If they have access to you straight away, there’s nowhere for them to go after that if they remain disappointed.  Other than potentially social media. And nobody wants that.

 

If you want some advice about what to put on your business cards, are just starting out and want to find out about our packages, or just fancy a chat (we love a good chat), give us a call on 0161 883 2024.

 

Why your Virtual Assistant is your best friend

In the past we’ve looked at the different ways a Virtual Assistant can help you in your business.  So far we’ve talked about digital marketing tasks, outsourcing your communications, handling your social media and managing the backend processes every business needs to thrive.

Today we thought we’d look at some of the other tasks a Time Saving Hero can take on for you, to free up your time to focus on the more important things only you can do.

For example:

  1. Managing your business calendar and diary
  2. Arranging, scheduling and managing your appointments
  3. Making plans and arrangements for your business travel
  4. Personal online shopper (for corporate gifts etc)
  5. Researching prices for materials, supplies etc
  6. Editing and proofreading documents
  7. Following up with clients, suppliers etc
  8. Preparing documents and Power Points for presentations and meetings
  9. Stock control
  10. Getting quotes for work or materials and equipment

Every business is different, therefore what you find is time consuming, someone else might not.  That’s why we work with you to establish how best we can help you.

If you want to find out more and just have a chat with one of our Time Saving Heroes to see how we can benefit your business, give us a call today on 0161 883 2024.

 

Three Ways to Make More Time

Whenever I go to expos, conventions or networking groups I find myself having the same sorts of conversations.

Going through the services we offer, and why we offer them, the dilemma of “too much to do, not enough time” always comes up.  Obviously, it’s something we hear day in, day out with our existing clients, but it seems particularly heightened at the moment.

Many people want a quick fix, jokingly asking if we can turn their 24 hour days in to 33 hour ones instead.  Of course we can’t, but the truth is this question says a lot about our approach to managing our time.  Instead of wishing we had more, we need to be better at using what we’ve got.

Here at Time Saving Heroes that’s what we specialise in.  Working with what you’ve already got, and making it better.  You don’t need more time, you need to be more productive with the time you have.

So, I’ve been thinking about my top tips to help people manage this, and here they are:

 

#1 – Buy it

I’m always telling my clients they can do anything, but they can’t do everything.  The simple truth is if you take everything on there’s nowhere for you to go.  There reality is there are only so many hours in a day, and no matter how long you work, you can’t do it all.

The good news though is that you can buy time.  If you look at the tasks you currently spend time on, but don’t have to be dealt with by you, find a way to outsource these.  If you spend a lot of time trying to update your website, would it make more sense to pay a web developer to do it?  What about a bookkeeper to handle your accounts?  A Virtual Assistant might have all the necessary skills you need.

Whatever it is you need doing, there is someone out there who has the right skill set to be able to help you.

 

# 2 – Find it

It might seem like a daunting task, but actually taking the time to track how you spend your days is well worth it.  Logging everything you spend your time on, from personal tasks to replying to emails, will highlight all your many obligations throughout the day.

You can then sit and look through the things that are taking up your time that you don’t think are personally worth it.  Rather than adding more things to your list, you can see this as a golden opportunity to cut out the things that aren’t working or don’t really working.  This way, you can free up some of your time to focus on other things.

 

# 3 – Create it

OK, you can’t actually create time, but you can create the illusion of more.  For example, do you find yourself writing the same sort of emails day in, day out? Do you get similar questions from customers or clients?  If so, producing a standard response that you can send out with the click of a mouse is a great way to save yourself heaps of time every single day.

Rather than spending lots of time shuffling bits of paper around, why don’t you use something like Evernote to keep everything simple and organised in one place?  That way it’s always accessible as well and you can add to it as and when needed.

Can you multitask any of your chores?  If you commute to work, can you use this time to deal with your emails, or listen to an audio version of that book you keep meaning to read?

 

 

There are lots of ways you can do more with the time that you have. Perhaps getting on with it, instead of complaining about how much you have to do would be a good first step?  #JustSaying

So many business cards, so little time

ToEarlier this month Time Saving Heroes had the pleasure of exhibiting at The Big Bolton Expo, hosted by thebestofBolton.  Having attended a number of different expos, both as an exhibitor and a delegate over the past three years, I can honestly say this was hands down the most professional, friendly and well run event I’ve been to.

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The organisers did a great job of being on hand to help with any questions, and were always friendly, calm and fun to talk to.  At other events I’ve seen the people “in charge” running around like headless chickens, which I always think leaves a poor impression.  It also makes them very unapproachable if you do have a query.

With such a well-run event it’s impossible to come away, no matter what side of the stand you were on, without a handful of business cards and a bunch of new contacts to follow up with.  While it’s always important to follow up, after splashing the cash on a stand, it’s imperative. You need to justify that time, effort and just as importantly the financial expense.

This is where a VA can come in handy.  I know some businesses have a team behind them, and some may even have a whole marketing department, but for sole traders and SMEs this is not the case.  After spending a whole day exhibiting, you’re going to want to crack on with “work” the second you’re back in the office the next day, and then, before you know it, an entire week has passed and you’ve not sent a single email.

Admittedly, the contacts aren’t going anywhere, but that doesn’t mean you shouldn’t follow up in a timely manner.  The longer you leave it the harder it might be for someone to remember you, and any conversation you might have had.  Sending an email the next day leaves a good impression – it shows you’re organised, if nothing else.

How a VA can help

Here at Time Saving Heroes we have a number of clients that we only work with after expos and conferences.  It’s the only time they need to use our services.  Whilst every client in this situation is different, here’s what we do for most:

  1. If the client is local they will either drop off their new pile of business cards, or we will collect from them. If they aren’t local, they tend to take photographs and send them to us via email/Dropbox etc.
  2. Once we have the business cards we collate all the information in to a spreadsheet, which can then be easily uploaded in to their CRM systems. If we have access to the CRM system itself we will upload the data directly.
  3. If any information is missing from the business cards/leaflets we will take the time to search this out. It might be that there’s no Twitter handle on the card – so we will look to see if the business or individual is on social media, and find all relevant links.
  4. For most clients we will have pre-written their initial contact email, and now we will send it out on their behalf. It might be a specific email, or it might be in the form of a newsletter, depending on the client’s preferences.
  5. We will ensure we make contact with all businesses and individuals on behalf of the client via Facebook, Twitter, LinkedIn and any other platform they deem to be relevant.

 

After that we can help schedule certain individuals for further follow-up, as well as writing any other emails and/or newsletters that the client might want to send.

 

If you have been to an expo, conference or any other networking event and are worried that you don’t have time to capitalise on the new contacts you’ve made remember Time Saving Heroes. We are your secret weapon in the fight against time. Call 0161 883 2024 for more information.